 | Watching our business grow with the Australian e-commerce market and mass customisation industry makes us feel like we are a part of something revolutionary... (read more) |  | Holy Shirt! How to buy and how to wear without looking like your dad at a christening... (read more) |
 | The experience of their custom men's shirt design interface took all the pressure and stress out of getting a shirt I'd probably never have the confidence to buy in a store... (read more) |  | I went on a holiday and got some tailored shirts. All the guys at work were asking where I got them and I realised it was something people really need here... (read more) |
 | Website of the Week... (read more) |  | The online marketplace is crowded and web businesses need to offer more than just convenience to stand out from the hustle and bustle... (read more) |
 | Aussie start-up Joe Button had only been in the online retail game for three weeks when it was shortlisted as a finalist in the Online Retail Industry Awards... (read more) |  | Turn your work wardrobe into a success story with Joe Button, a new online store that lets you customise your own shirts and shirtdresses... (read more) |
 | Combining new technology with the age-old tradition of shirt-making, allowing customers to design their own shirts and have them custom-made... (read more) |  | Joe Button developed a system where customers can start with a standard size and then tweak as many measurements as they like to fit their bodies... (read more) |
 | Founders of shirt e-tailer Joe Button, Melissa Lee and Modi Song, share their thoughts on dressing up a website... (read more) |  | And for those who don’t have the time to design, Joe Button also has an essentials collection with shirts named after some infamously quirky literary and film characters... (read more) |
 | Finalist for the 2011 Best New Online Retailer Finalist for the 2011 Most Innovative Online Retailer (read more) |  | Finalist for the 2011 Best New Start-up (read more) |
The luxury of a bespoke shirt has traditionally only been available to those who could afford its very luxurious price tag. Its exclusivity has led consumers to believe that mass-produced clothing in ‘standardized sizing’ is the only solution.
Not anymore.
Click here for a press release on the custom clothing industry.
Click here for a press release for fashion publications.
Images
Click to download high resolution 300dpi images.
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